Enhancing Real Estate Marketing with Display Stands

Enhancing Real Estate Marketing with Display Stands

In the competitive world of real estate, standing out at open houses, events, and listings is crucial. Display stands, particularly pop-up and retractable stands, have become invaluable tools for realtors aiming to capture the attention of potential buyers and sellers. These versatile stands not only boost visibility but also lend a professional edge to any real estate setting, whether indoor or outdoor.

The Strategic Advantage of Display Stands in Real Estate

Professional Presentation: Real estate stands are pivotal in creating a professional appearance. They signal to potential clients that you are serious and well-prepared. This is particularly important in real estate, where first impressions can significantly influence a buyer's or seller's decision.

Versatile Marketing Tools: Both pop-up and retractable stands are adaptable to a variety of real estate activities. They can be used to highlight property features, display high-quality images of listings, or provide quick facts and attractive selling points during an open house. They are also perfect for branding purposes at real estate fairs, exhibitions, or networking events.

Ease of Transportation and Setup: The lightweight and portable nature of these stands makes them ideal for realtors who are always on the go. They can be easily transported in a small vehicle and set up in minutes, which is particularly beneficial when managing multiple properties or events in a single day.

Durable and Weather-Resistant: Made to withstand various environmental conditions, these stands are suitable for both indoor and outdoor use. This makes them perfect for displaying outside an open house or in any outdoor real estate event, providing resilience against weather elements.

Applications in Real Estate Settings

Open Houses: Utilize retractable stands to welcome potential buyers with attractive images of the home or detailed information about the property’s best features. They can guide visitors through the property or point out less obvious amenities.

Real Estate Fairs and Expos: During larger gatherings where competition is fierce, pop-up stands can serve as backdrops that tell the story of your brand or highlight specific properties. They provide a visually engaging point of contact that draws attendees to your booth.

Informational Displays: Use stands to share important information such as financing options, buying tips, or community data. This not only educates potential clients but also provides them with a takeaway that keeps your contact information readily accessible.

Outdoor Signage: Attract passersby with eye-catching outdoor stands that promote new listings or announce open house events. Their visibility can significantly increase foot traffic to your events.

Maximizing Impact with Effective Design

  • High-Quality Images: Choose high-resolution images that showcase properties in the best light. An attractive photo can be the deciding factor in drawing someone to an open house or booth.

  • Clear Messaging: Keep text clear, concise, and to the point. Highlight essential information that can catch the eye and intrigue a potential buyer or seller from a distance.

  • Branding: Consistently use your agency’s colors, logos, and fonts to strengthen brand recognition. Each stand should reflect your professional identity.

  • Call to Action: Always include a call to action. Whether it’s inviting them to an open house, prompting a call, or encouraging a visit to your website, direct actions can lead to direct results.

Real estate stands like pop-up and retractable models are more than just marketing accessories; they are essential tools that can enhance visibility, provide vital information, and improve professional appearance. As the real estate market continues to evolve, utilizing these effective tools can help you stand out in a crowded marketplace, attract more leads, and close more sales. By integrating innovative display solutions into your marketing strategy, you can make a significant impact and move properties faster than ever.

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Frequently asked Questions

What is the best material for a livingroom wall print?

We have a lot of products to choose from for a custom indoor wall hanging. Depending on the decor in your living room, you can choose the glossy white gatorboard or an edgy, black matte foamboard and both look amazing in full color print. If you want a really elegant print, acrylic would be our top of the line choice. And our classic aluminum prints are quickly topping the charts as a timeless choice. We have to admit that our canvas prints are still a popular choice and probably always will be. 

What is the best yard sign to get?

Yard signs are great for getting a message out fast. Corplast is a corrugated plastic that is weatherproof and comes in three thickness choices: 4mil, 6mil and 10mil. You can print in full color and order with H stands to make it easy to stick in your yard. The most popular size to order is an 24" wide by 18" tall 6mil yard sign. 

How can I print my original artwork?

Original artwork is priceless so you want to make sure it will last a long time. One of the best ways to showcase your artwork and make sure it lasts is to have it printed on a durable material. Metal is one of the most durable materials you can print on. Both Dibond and Aluminum are great products for printing. You can print in full vivid color and display inside or outdoors. Canvas, gatorboard, foamboard, styrene, PVC and other products are great to print on as well. Whichever product you choose to print your original artwork on, the process is the same. Make sure your artwork is saved as a digital, high resolution file. You can take a photo of it with a digital camera (smart phones will only save your artwork as a 72dpi resolution, but if you are printing it in an 8"x10" or smaller, that can still work). Next, select the product you want to use, select the size you want (as well as any special options) and then upload your artwork file. That's it!

Which decal or sticker should I get?

There are many stickers and decals to choose from so it depends on what you are using it for and what do you want to put it on. There are decals that are have high adhesive (they can be used for semi permanent use), low adhesive (removable if removed within a short time) and no adhesives that are considered static clings. Once you figure out how 'sticky' you want your sticker to be, you then have to decide whether you want your decal to have a background color or did you prefer a clear background. Standard decals, Removable decals and White Static Clings all have a white background on the decals any place that your artwork is not covering. Clear decals and clear static clings both have clear (transparent) background options. The options include spot white and flood white. Almost all of the decals and stickers have three Special Cut options: Circle, Halo and Oval. The Standard decal offers a 4th Special Cut option called Exact Cut. 

What is the best decal for an RV?

Two of our best selling decals for RV's and travel trailers are our Standard White Decals and our Clear Decals. They both are very similar in what they offer but our clear decal can have a transparent background, but our Standard White Decal comes with a white background (or whatever color you choose to put in your artwork file). The second difference is that the both decals come with special cuts: Oval, Circle and Halo, but the Standard White decal also comes with an Exact cut (a really detailed 'die cut' type of option). Both decals are durable, long lasting, are weatherproof and look amazing in full vivid color. 

What are real estate signs made out of?

Most real estate signs are made from a corrugated plastic material commonly called 'Corplast' or 'Coroplast'. Real Estate signs come in three thickness choices: 4mm, 6mm and heavy duty 10mm. The 4mm thickness is typically used for 12" x 12" window type signs. The 6mm thickness is the most common sign choice and is popular for 18" x 24" yard signs. The 10mm is a great choice for 24" x 36" signs. Are three sizes are extremely durable, long lasting and weatherproof. All signs can be ordered with grommets for hanging your signs. 

What kind of sign should I get for my vehicle?

Vehicle magnets are a very popular way to advertise on the go. You can put them on and take them off whenever you want. And a vehicle magnet might be perfect for you, unless you have a newer vehicle that is mostly made of plastic. Before ordering a vehicle magnet, make sure your vehicle is magnetic, test it with a small magnet. 

Our second most popular means of advertising on the go are vehicle window decals. These decals can stay on your window for full time visibility, or you can order our removable decals so that you can place them on your vehicle for events and then remove. 

Where is the best place to get my signs from?

You can do an online search and go with the top paid ad, but that spot is for the company that pays the most for your business, sometimes 70k per month! You can do a local search online and all of the nearby sign shops will pop up but that doesn't tell you much about them. You can look for the lowest price and go with that company, but that doesn't mean they have a quality product. So how do you know what company to go with? Usually it's through a process of elimination. You order from one and have a good experience or a bad experience. If the order arrives late or damaged, you probably won't use them again. 

At PrintSignsQuick.com we're here to save you time and money. We can offer you a quality product at a great price because we print large volumes at a time. And we ship on time!